IBM LAB IDENTITY

IBM LAB IDENTITY

IBM LAB IDENTITY

Description

As part of the IBM Consulting Lab team, I had the unique opportunity to shape the visual identity of our groundbreaking projects in AI, extended reality, and quantum computing. I steered the creation of diverse communication materials such as websites, social media content, posters, and presentations. These materials were designed with a distinctive palette of violet and pink, intentionally chosen to stand out from IBM's traditional blue, signaling a bold leap into technological innovation and highlighting the lab's dedication to pushing the boundaries of what's possible.

Description

As part of the IBM Consulting Lab team, I had the unique opportunity to shape the visual identity of our groundbreaking projects in AI, extended reality, and quantum computing. I steered the creation of diverse communication materials such as websites, social media content, posters, and presentations. These materials were designed with a distinctive palette of violet and pink, intentionally chosen to stand out from IBM's traditional blue, signaling a bold leap into technological innovation and highlighting the lab's dedication to pushing the boundaries of what's possible.

Description

As part of the IBM Consulting Lab team, I had the unique opportunity to shape the visual identity of our groundbreaking projects in AI, extended reality, and quantum computing. I steered the creation of diverse communication materials such as websites, social media content, posters, and presentations. These materials were designed with a distinctive palette of violet and pink, intentionally chosen to stand out from IBM's traditional blue, signaling a bold leap into technological innovation and highlighting the lab's dedication to pushing the boundaries of what's possible.

Context

2-month IBM project

Year

2023

Type

Artistic Direction - Branding - UX/UI Design

Context

2-month IBM project

Year

2023

Type

Artistic Direction - Branding - UX/UI Design

Context

2-month IBM project

Year

2023

Type

Artistic Direction - Branding - UX/UI Design

Contact

Ready to bring your vision to life or just want to chat? Reach out, and let's create something memorable together.

I'm here to listen, collaborate, and craft design solutions that resonate.

simon.gaspar@pm.me